Still, trade fairs are considered one of the most important marketing tools, especially for small and medium-sized enterprises (SMEs) that want to establish themselves in the market. For that, joint exhibition booths offer an ideal platform. Since 2012 we successfully organize constantly growing joint booths at the Medlab Middle East in Dubai, the Clinical Lab Expo/AACC in the USA and the MEDICA in Düsseldorf, Germany: The leading trade fairs for in-vitro diagnostics (IVD).
Since 2019 we also organize joint booths in China. In 2020, for the first time, we will be present at the China Association of Clinical Laboratory Practice (CACLP) Expo in Nanchang and will also host a joint presentation at the analytica in Munich, Germany. By now, the Ministry for Economics and Energy of the state of Brandenburg finances the organization of a Berlin-Brandenburg joint booth at all five trade fairs.
You want to exhibit at one of these leading trade fairs and need further information?
Please contact us – We are happy to advise you!
The internationally-oriented analytica in Munich has been providing a platform for entrepreneurs for five decades to successfully present their portfolio of innovative laboratory technology and future-oriented biotechnology. This is where the top performers and decision-makers of the industry meet. As one of the most important industry get-togethers, analytica combines the entire range of topics of laboratories in industry and research along the entire value-added chain of modern laboratory processes. The illustrated range of topics covers the areas of analytics and quality control; biotechnology, life sciences and diagnostics as well as laboratory technology. At the Berlin-Brandenburg joint booth at the analytica 2020 with a total size of 57 square meters, we offer exhibition space with a minimum of 3 square meters.
Clinical Lab Expo is the world’s biggest in-vitro diagnostics trade fair. With about 800 exhibitors this exclusively IVD-oriented trade fair attracts around 20.000 professionals from over 100 countries: Thereof two thirds do not visit any other comparable trade fair. Accompanying to the exhibition a wide-ranging scientific conference is taking place. Also of interest: According to surveys performed by the organizer 69 % of the interviewed visitors plan to buy a product within two years – based on the interactions with the exhibitors. 50 % of those questioned even plan to buy a presented product within one year. The exhibition space for 2020 has already been booked: At the joint booth with an overall size of 126 square meters we offer small and medium-sized companies the chance to present their varied portfolio of diagnostic innovations.
With about 4,831 exhibiting companies from 120 countries MEDICA is one of the most important trade fairs for medical technology and in-vitro diagnostics. Lab professionals, diagnostics distributors and manufacturers from clinical chemistry, molecular diagnostics, device manufacturing, laboratory management and other areas of diagnostics present themselves in halls 1, 2 and 3. This trade fair attracts around 128,500 visitors: about half of them are coming from abroad; besides other European countries mostly from Asia as well as North, Middle and South America. MEDICA is an international industry meeting point, serves as a worldwide business platform and trend barometer and reflects uniquely the current global competition. In 2019 the joint booth of the states of Berlin and Brandenburg comprises an overall space of 302 square meters.
Medlab forms a hub for trade relations with the Near and Far East and takes place since 2017 – uncoupled from the ArabHealth – as an independent fair. Last year, almost 26,000 trade visitors and nearly 4,500 delegates from over 135 countries flocked into the exhibition halls. About two thirds of these come from the Middle East and about one third from Asia and Africa. Medlab mainly focusses on clinical laboratory diagnostics and in-vitro diagnostics. Nearly half of the visitors are distributors, and almost 30% represent medical laboratories as well as private and state hospitals. At the Berlin-Brandenburg joint booth at Medlab 2020 with an overall size of 117 square meters we offer exhibition space with a minimum of 3 square meters.
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